Practical seminars down South

16 January 2009

The Southern Electronics Show's free seminar programme offers practical advice of real value to SMEs
The Southern Electronics Show's free seminar programme offers practical advice of real value to SMEs

The Southern Electronics Show (11-12 February at FIVE, Farnborough) has announced its free seminar programme

As one of the major the electronics events in the South of England, the show provides an ideal setting for a busy two-day programme of highly-topical sessions that will be of real interest to anyone involved in electronics or assembly.

The Southern Electronics Show free seminar programme is a great opportunity for visitors and exhibitors alike to take part in a wide-ranging programme of presentations, each delivered by experts in their respective fields. No other show offers free access to such high-calibre technical and commercial expertise, and is one reason why Southern Electronics has proved enduringly popular over the years.

This year’s seminar programme combines practical advice for businesses in these uncertain times with insights into new trends and ideas that may help electronics enterprises stave-off the worst effects of recession.

Clive Lewis will present a presentation entitled “Smart Marketing in a Downturn”. During recession, customers are more likely to switch suppliers to seek better value; this session will explain how effective marketing can help you win this new business. “Succeeding at New Product Development”, presented by Michael West, will explain some techniques to help sort 'winners' from 'losers' at an early stage of development. “Building Competitive Advantage”, hosted by Dominic Brown, shows how to nurture strategic thinking and planning, tested tools and techniques to develop strategic choices and opportunities.

Jointly presented by Kelvin Clayton and Nigel Palmer, “Design for Manufacture and Test” demonstrates how working together, design and production teams can improve process yields and reduce cost. The session will deliver practical advice on PCB lay-out, solutions to potential test issues and overall good manufacturing practice. In “Supply Chain and SC21”, Sue Talbot of the Manufacturing Advisory Service-South East (MAS-SE) will explain how to get the best value from purchasing and supply chain improvement; increasing your competitive edge and market share by developing collaborative relationships with suppliers and customers.

MAS-SE will also present a session on Lean Tools, explaining how the ideologies employed by some of the world’s biggest businesses can also deliver real benefits for smaller organisations. Other sessions for the 2009 event will include reviews of the current CE Marking legislation, a closer look at WEEE and an update on recent EU directives for Electronic Manufacturers & Suppliers – an essential review of current RoHS, WEEE, REACH and Battery Directives.

As in previous years, Southern Electronics 2009 will run alongside its sibling events, Southern Manufacturing, and Auto Aero 2009 – the specialist aerospace and automotive engineering event, now in its second year. All of the regular features of the Southern Manufacturing & Electronics show will return in 2009, including technology trails that allow visitors to make the most efficient use of their time at the show and specialist areas such as the Sub-Contracting zone, where visitors can meet suppliers from virtually every branch of industrial enterprise.

The seminars are open to all visitors and exhibitors at Southern Manufacturing & Electronics 2009. Places are limited and demand is expected to be exceptionally high, so pre-booking is essential. Visitor pre-registration for the event and seminars, together with full event information, is available online at

Entry to the Southern Manufacturing & Electronics Show itself is also completely free to business visitors, and FIVE Farnborough offers plentiful free car parking, superb access by road, rail or air, and an excellent selection of local hotels and restaurants to make your visit as enjoyable as it is productive. To register online for tickets, or to find out about exhibiting at this unique event, simply visit or call 01784 880 890.

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