The New Look of DigiKey

21 May 2023

DigiKey has given itself a makeover. Working with highly-regarded creative consultancy Lippincott, the rapid delivery, NPI-driven distribution firm has just updated its brand identity.

The result is a refreshed more dynamic logo, an eye-catching colour palette, a new typeface and a streamlined name. 

“For 50 years, DigiKey’s focus has centred on accelerating progress for every engineer, designer and builder,” commennted Dave Doherty, DigiKey President. “Our updated look and feel reflects that inspirational progress, our leadership position in the industry and our commitment to digital experiences and solutions that move goods and ideas forward.”

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