Innovative 99% germ-killing UV-C lighting product could prove crucial in the COVID-19 era

19 October 2020


Essential in the post-COVID-19 era, germ control & disinfection of surfaces can now be achieved using mere light with the newly launched Purelight Flow UV-C from LED lighting & smart home specialist, LED Direct.

Since launching in April 2020, family-run business, LED Direct has introduced a series of innovative products, with Purelight Flow UV-C the latest addition to its portfolio. The product is designed to contribute to the fight against the COVID-19 coronavirus. Apart from combatting COVID-19, Purelight Flow UV-C could also potentially help contribute to helping humans and animals maintain good health.

After a series of rigorous test-runs on the Purelight Flow UV-C, businesses, hospitals, schools and public service establishments are encouraged to install the innovative ultraviolet light sanitizer that kills 99% of COVID-19 germs in 6 seconds. The device releases non-toxic beams of light that disinfect the air and surfaces wherever it is installed. With the tendency for light to be reflective, the rays from the Purelight Flow UV-C are able to reach all nooks and crannies. More and more establishments and homeowners are opting for the Purelight Flow UV-C as a means of disinfecting walls, surfaces and objects around their offices and homes.

As we move towards winter, perhaps contrary to some earlier expectations, the virus is still very much with us. In many countries, there has been a resurgence, forcing governments to establish new rules and lockdowns to fight the disease. Public services, and businesses like restaurants and salons especially, have incurred unfathomable losses, but are now opening even in the wake of the raging pandemic. While doing so there is a need for effective sanitization procedures to keep the virus at bay. Hospitals that see huge footfalls are hindered by limited resources to ensure their property is completely COVID-free. The Pureflight flow UV-C ultraviolet light sanitizer could be a boon for such establishments, because when installed strategically, it can kill the virus even in the smallest of corners.

The Purelight Flow UV-C works with UV-C ultraviolet technology. It disinfects the air, surfaces of walls and objects using wavelengths of 253.7 mm to keep an area free from the disease. During R&D, experts of the company found how one dose of 5mj/cm2 could effectively kill 99% of COVID-19 germs in just 6 seconds. The UV-C light emits photons that can penetrate cells of microorganisms like the coronavirus. It then breaks down the RNA and DNA to damage the nucleic acid within. With the genetic material destroyed, the virus is prevented from reproducing further.

Radiation from an installed device disinfects the air, including all surfaces. It reaches corners, nooks and crannies in the form of reflected rays. This makes the Purelight Flow UV-C the perfect UV sanitizer for any business or public establishment always at risk of spreading the virus.

LED Direct is a UK family owned business operating since April 2020. Engaged in production of residential and business lighting automation, the Purelight Flow UV-C technology aims to answer a huge demand triggered by the pandemic situation today. Speaking about its goals and mission, the company said: "We are a small business with big ambitions. We work hard to make our customers' lives easier – be that through smart home automation, dream gamer lighting or COVID-19 fighting technology. We have all been affected by this horrific virus and anything we can do to help and support businesses, we will."
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