Transparent LCD displays inspire fast food Grab & Go stations

16 July 2019

True Chicken Grab & Go_transparent LCD displays_CDS_Pasching
True Chicken Grab & Go_transparent LCD displays_CDS_Pasching

After initial success as a food truck, Austrian start-up, True Chicken wanted to pair its top-rated Hendl (Austro-Bavarian roasted chicken) with a strong technological presence to leave a long-lasting impression on their customers in its first fast-food store.

True Chicken's new flagship fast food restaurant in the PlusCity shopping centre in Pasching, Austria aims to offer a unique 'digital dining' experience, driven by interactive digital display signage.

Designed to deliver an mesmerising experience for diners, an ambitious technical vision from True Chicken CEO & founder, Alexander Platzl has been realised by production and graphics company, Lux & Zebra and production company, Ziehesberger Elektronik, utilising Crystal Display Systems' transparent LCD display technology to its full potential.

Using cleverly timed and designed monochrome content on CDS transparent LCD displays, alongside lift systems, customers’ orders are revealed in front of their eyes to collect.

Transparent LCD screens and displays are the latest innovation in transparent LCD technology, opening up a wide range of new opportunities in retail, marketing, shopfitting and integration.

Crystal Display Systems (CDS) offers its own range of transparent screens and displays manufactured via its OEM factory. And since CDS controls the manufacturing, it can not only offer more sizes than anyone else in the world, but also guarantee stable supply, long term availability LCDs with amazing quality. For more info, visit:

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