Deutsche Telekom launches first M2M Marketplace
12 June 2012
This is a platform for companies to offer their hardware, software, apps and full-package solutions.
In future, Deutsche Telekom will also offer the requisite SIM cards and SIM chips via the M2M Marketplace. The Marketplace provides vendors with another attractive, global distribution channel for their M2M products in addition to their own sales channels. Interested customers can compare offers on an international scale and cover their individual M2M needs from the broad range on offer or alternatively purchase a full-package solution.
"Our M2M Marketplace makes it easy for our partners to market their offers around the world. Anyone looking for an M2M solution to optimise their business will find what they need on our Marketplace," says Thomas Kiessling (pictured), Chief Product and Innovation Officer Deutsche Telekom. "The Marketplace brings together global supply and demand for M2M solutions in a straightforward way, thereby lending greater dynamism to M2M business."
The various potential applications of M2M in a broad range of industries means many different partners have to work together to create individual solutions. The portal supports solution providers and customers who want to optimise their business with the support of M2M.
Vendors put details of their hardware, software and industry apps on the portal, including a precise description and pictures of the product, or screenshots of the web interface. There is also the option of including technical documentation for download. Vendors can allocate their offers to the nine segments of: ‘Energy’, ‘Healthcare’, ‘Transport & Logistics’, ‘Automotive’, ‘Consumer Electronics’, ‘Retail’, ‘Industrial Automation’, ‘Public Sector’ and ‘Security’.
During the launch phase, vendors can offer their solutions free of charge with immediate effect until 2 July 2012. After that, the usual fees for online sales platforms will be chargeable, varying in accordance with the type of solution being sold. To begin with, the M2M Marketplace will be launched in English. Other languages are planned, as is expansion into the consumer market.
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